Don’t doubt it - Gen Y are different!
Tuesday, November 18th, 2008
In my previous blog post on Obama I wrongly quoted the numbers of fans he had on Facebook. It was/is actually 13.4 million according to Don Tapscott who, back in September, correctly predicted Obama’s victory in an interview with Stefan Stern of the FT.
Anyone who doubts the power of such social networking sites and of the internet in general should think again. I sometimes hear people questioning whether Gen Y are that different from the rest of us. YES THEY ARE. They are wired differently because of the technological landscape that has always been a very comfortable home for them. They are natives to this world. Us Gen Xers and Baby Boomers are immigrants and always will be.
Sally

