Generation next

by David Woodward

Leading Generation Y through a downturn calls for new organisational techniques. Start by dumping micro-management for autonomy

In a smart, glass-walled meeting room, high up on the 30th floor of Barclays Bank’s Canary Wharf headquarters, executives from some of the UK’s brightest businesses are receiving a master class in Generation Y. To the right, a cartoon mural offers its own interpretation of youth culture, supplying cute maxims, such as “you can’t fight Facebook” and “Generation Y are easier to manage than you might think!” At the front, the children of the 1980s (stock phrase: “9-5—why would you?”) field questions from a curious audience. “What does career development mean to you?” “What do you think of the career ladder?” The representatives of Generation Y give confident, expansive answers… view the full article here.